Standing Out From the Crowd
In today’s world, the average consumer is constantly bombarded by commercials with voice overs of all types trying to sell them products, ideas, and services in every area of their lives. For many, their brain has become so used to all the flash and dazzle they simply tune it out. Whether your commercial is for radio or television, it has to stand out from the crowd. It has to jump off the screen or through the radio and demand that the audience pays attention. It needs an amazing voiceover.Commercials are not easy to make. The countless hours and contributions from many individuals that go into each one, and the need for them to be successful is immense. You know your message. You know your tagline. The visuals are stunning and the script has been edited and re-edited to perfection. Now it's just missing the final piece that will give it the punch it needs to make it grab the modern consumer’s attention and to keep it.
But what is that something special, that something memorable, that key ingredient that will cut through the noise and catch the audience’s eyes and ears? What you need is a voice, and not just any voice, a voice that is strong, that inspires trust, and adds value to your commercial. The demands on the voice over for a commercial are different than those for a promotional video or character voice over, and to get the right voice, you need the right voice actor.
Making Sure The Voice Over Adds Value
You might be thinking, how does a voice over actor add value to my product?
Well, think of how a voice can take value away. Everyone has that one commercial that they hear and immediately change the channel. Why? You couldn’t stand the voice. You know the one. The one that was too high pitched, too fast, or too grating on the ears. Everything else about the ad could have been perfect. It had the perfect script, the perfect concept, it could have even been for the best product in the world, but all that means nothing because you remember the bad voice over in the commercial over everything else. You don’t know what it was trying to sell to you, and even if you do you certainly don’t want to buy it after it has been associated with that annoying voice. The wrong voice can ruin all the hard work you put into your commercial, losing you time and money since it does not effectively promote your product.
On the flip side, we all also have a commercial we don’t change from, that we actually kind of look forward to seeing or hearing because of the quality voice over. It is the one that sticks in our mind for being pleasant to listen to, powerful, or funny. And because we enjoy it, we are willing to consume it over and over again, bringing a positive association to the product and making it more likely that we will engage with it. These are the characteristics that come from hiring the right voice actor, and illustrate why it is so important to get the right voice.
Meet the Voice of Your Next Commercial
Catering to a variety of needs, Jason stands out for his ability to communicate a range of emotions and styles with his strong voice. Jason’s previous clients have described him as very versatile and natural in his performance, with the ability to embody the character of your narrator no matter the situation being portrayed. Whether you need a tough guy sound filled with grit and power, or the casual guy next store that is trustworthy and soft, Jason will deliver a genuine performance that will improve the overall impact of your product.
Jason has done voice overs for commercials that have run around the world for both radio and television spots, and has been described by his clients as having a voice that is authentic, bold, natural, and warm. So whether your add is local, national, or international, Jason has the experience to adapt to any audience.
Working With a Voice Actor Has Never Been Easier
So what can you expect from working with Jason? First and foremost, you can expect a quality product that will suit your needs perfectly. Deeply engaging whether he is going for soothing, energizing, intimidating, or encouraging, Jason’s voice over will bring your commercial to a higher level.
Working under a deadline? No problem! Jason prioritizes a quick turnaround and delivery to all his clients. In a world where time is money, Jason values a “Same Day is the Only Way” standard with his work.
Worried that hiring a freelance voice actor could be a hassle? Don’t be! From first contact to final delivery, Jason is friendly, professional, and ensures a smooth process whether you are looking for a directed session or simply want to send him a script.
So if you are ready to find the voice for your commercial, whether it’s a one time deal or you’re looking to develop a long term relationship, contact Jason and put the perfect finishing touch on your product.